Description
Workshop: UX Writing + Content Testing Essentials
Description:
In this fast-paced, jam-packed session, we’ll cover UX writing best practices and techniques like how to assess a page or screen for missing microcopy and how to write actionable error messages. We’ll cover user-centered methods to help you write effective forms, instructional text & tooltips, notifications & alerts, and dialogs & modals. We’ll also cover how to write inclusively so everyone feels welcome and well-served. Lastly, we’ll dive into the best ways to test content for each phase of design. Come ready to learn and try out the techniques yourself!
Covers:
- Applied principles and best practices for UX writing
- The impact of voice & tone with hands-on exercises
- Detailed heuristics (checklist!) on writing for common UI components
- What users need and how this informs when to add microcopy
- Writing for empty states, forms, onboarding, notifications, and error messages
- How to test content alone, content+designs, and which methods to use when
- Hands-on practice using variations on voice + tone, writing UI text, and writing difficult messages
Attendees leave with:
- A deep knowledge of why UX writing is the core of a great user experience
- An understanding of how to do the writing with examples of what works
- A standardized checklist to guide writing for interfaces and emails
- Specific methods for testing product and marketing content
- Impactful approaches for presenting content research results
