Conversation design and chatbot certification
Conversation Design for Chatbots
Take your UX writing and design skills to the next level. Understand your strategy, then craft a chatbot prototype using AI skills. Add conversation design to your portfolio. All online and self-paced.
- Includes instructional videos
- Personal feedback from experts
- Certification
- Learn Voiceflow and AI tools
- Enroll and get 15% off courses and workshops forever

Format | Payment Plans | Payment methods | Standard Price | UXCC Student Price |
---|---|---|---|---|
Online, self-paced with personalized feedback | 4 or 6 months, no interest |
| US $550 | US $476.5 |
Future-proof your career—learn to design a chatbot!

Develop a chatbot people love
Give your chatbot with a personality and a brand voice to keep users engaged while providing a service they need.
Learn conversation design
Conversation design is a new interaction mode with its own set of principles. Learning them puts you ahead.
Create chatbots for critical scenarios
Learn how to guide users through automated tasks that save your company headaches, time, money.
Take your chatbot prototype with you
We’ll guide you through creating a real chatbot prototype for your portfolio to present to hiring managers.
Get hands-on practice with chatbot tools
Does the course teach AI?
It doesn’t matter whether you’re creating a chatbot guided by specific rules, or you’re relying on Large Language Models – conversation design principles don’t change.
Watch UXCC CEO Patrick Stafford explain the core concepts behind the conversation design course, and why they’re applicable to any type of chatbot experience.
What topics are covered in this course?
- Different types of chatbots
- An introduction to our chatbot project
- Establishing the chatbot goal
- Defining the audience
- Defining the chatbot personality
- Tone, empathy & naming
- The anatomy of a chatbot
- A chatbot designer’s toolbox
- Creating key intents, outlines, and flow maps
- What influences conversation design
- Conversation design principles
- Best practices for dialog writing
- Creating your script
- Writing your flows
- Designing advanced bot
- How to set standards for a prototype
- How to use Voiceflow
- Qualitative testing
- Quantitative testing
- Preparing your chatbot for handoff
- Continuous improvement

Who should take this course?
Over the next 3-5 years, the demand for people with conversational design skills will skyrocket. A natural evolution for UX writers will be moving to writing dialogs and responses that solve user problems through targeted, concise, people-centered conversations.
- Working UX writers and content designers who want to learn more about this crucial skill
- UX writers and content designers who want to understand more about chatbots in the context of new AI technology
- Anyone working in a software design team who want to learn more about this crucial skill
How long does this course take to complete?
The Conversation Design for Chatbots course typically takes about 10-20 hours to complete.
This course is designed to fit around your schedule. Lessons are available on-demand at any time. There is no live instruction, so you’re free to study whenever you have time.
What else do I get from the course?
- Access to a community Slack, where you can speak with other students and members of the grading team
- Free admission to monthly Q&A sessions
- A personalized portfolio page with a unique URL that verifies which certificates you’ve received
- A spot in our certified UX writers’ directory
- Lifetime access to the course, including any future updates!
Why take this course?
The future will be filled with machine learning, artificial intelligence, and voice-based interfaces. The need for writers and designers will intensify as companies find the best, most effective ways to connect with customers through these new interfaces.
That’s where you come in.
Over the next 3-5 years, the demand for people with conversational design skills will skyrocket. A natural evolution for UX writers will be moving to writing dialogs and responses that solve user problems through targeted, concise, people-centered conversations.
Self-paced learning with expert feedback along the way
Take a look inside the course
Get personalized feedback on your assignments directly from working content designers
Instructional videos that reinforce lesson concepts and show chatbot development in action

Complete a challenging final project in which you design and build a chatbot prototype in Voiceflow, which features new integrations with ChatGPT
Walk away with a certification to back up your skills—one that hiring managers recognize and respect

Why choose UX Content Collective?
We are the global leader in UX writing and UX content design training for thousands of individual students and hundreds of teams. Our courses were created by content designers, for content designers. Our founders offer over 60 years of combined experience at Google, Intuit, and Amazon.
Self-paced with personal feedback
Graded by working experts
Hands-on with industry tools
A personal portfolio page
Lifetime access and future updates
Monthly webinars for students
Access to student Slack
Vetted and approved by industry leaders
Align your team with UX writing best practices



Meet the mind behind the curriculum
Our courses are vetted by industry leaders

Any Questions?

Contact Dhanushka (Customer Success Manager) with any questions about the course, team training, or anything else!
Payment plans up to 12 months

Payment options include credit card, PayPal, and bank transfer.
Affirm is available for students in the United States and Canada. For students in other countries, we offer plans over 4 or 6 months.
Pre-requisites
- Some knowledge of user experience design and methods
- Fluent English writing proficiency. If English isn’t your primary language, take this free test to assess your proficiency. Scores at C1 or above indicate readiness for the course.
- Some familiarity with UX terms and methods
- A Google account for sharing with instructors
- A computer with an updated Chrome browser
- A broadband internet connection