Train your team to in content design
Workshop: UX Writing Essentials
In this jam-packed 4-hour session, you’ll learn UX writing best practices with hands-on exercises. Made for UX writers and anyone on a design team.
“I think that was the most useful learning session we’ve done since I’ve been at Asurion.”
-Josh Sullivan, UX Designer
Train your team in best practices
Write for interfaces with confidence
You’ll receive a checklist with guidance for writing forms, errors, onboarding, empty states, dialogs, and more.
Increase customer success
Guide users on every step of their journey. Understand how microcopy helps and when you need to add it.
Follow the checklist to do It right
Walk through the content heuristics checklist to understand how to write UI text that works every time.
Try it out with hands-on practice
Give your new skills a workout with breakout session exercises for you and your teammates.
Why take the UX Writing Essentials workshop?
What you’ll learn
- Applied principles and best practices for UX writing
- Understanding the impact of voice & tone
- Detailed heuristics (checklist) on writing for common UI components
- What users need and when to add microcopy
- Writing for empty states, forms, onboarding, notifications, and error messages
- Hands-on practice using variations on voice + tone, writing UI text, and writing difficult messages
What you’ll leave with
- A deep knowledge of why UX writing is the core of a great user experience
- An understanding of how to do the writing with examples of what works
- A standardized checklist to guide writing for interfaces and emails
- More confidence in your UX writing
Get to know your instructors
Each session is taught by one or more of these highly qualified instructors.
Michelle De Marée
Michelle co-owns Copy That (a UX writing agency based in Copenhagen, Denmark) together with Oline Schoeler. She (quite ironically) thinks of herself as the Dr. Frankenstein of content and delights in figuring out how the often scattered pieces of content fit together to form a cohesive whole, so users easily find what they’re looking for. Her analytical mindset has served her well in the transition from SEO and online marketing to UX writing. Rather than try and sell users a solution after it’s built, she gets to dive under the hood and write useful, meaningful copy that helps users navigate their way around a product—one word at a time. Copy That’s clients include Shopify, Surfshark, Dixa, and more!
Oline Schoeler
Oline runs Copy That, a UX writing agency based in Copenhagen, Denmark. Together with her co-owner Michelle de Maree, she’s on a mission to provide tech companies with content that converts, and microcopy that packs a punch in small spaces. Oline started off as a traditional copywriter in creative agencies but fell in love with the more data-driven world of UX writing. Oline built her UX foundation in the Product Department at Trustpilot, where she spearheaded UX writing and managed a team of 20+ localization managers. Today, Oline and Michelle work together with a wide array of tech companies: from startup to enterprise, B2B to B2C. Some of their clients include Shopify, Surfshark, and Dixa.
Bobbie Wood
Bobbie is the founder and CEO of UX Content Collective. She’s also a former head of UX Content Strategy for Google Payments & Google Assistant transactions and a past design & content senior manager for QuickBooks Online & QuickBooks Self-Employed. She’s passionate about improving diversity in tech and is somewhat (very) obsessed with robots and AI.
Details for your session
Workshop format
The workshop includes 4 hours of instruction and exercises. It’s a pretty typical format, with lectures followed by breakout practice sessions.
At the end of the workshop, we’ll go through your practice work to share learnings and insights. The instructor will provide feedback and answer any questions you might have about anything we covered.
If you have more questions about workshops from UX Writers Collective, please reach out to info@uxcontent.com.
Requirements
- A computer with an updated Chrome browser
- A broadband internet connection
- Fluent English writing proficiency
- Some familiarity with UX terms and methods
- A second monitor for following along with instructors
- A Google account for sharing with instructors
- A quiet space and a love for great communication
Interested in training a large team? Get in touch. We'd love to help.
Interested in training a large team? Get in touch. We'd love to help.
If you’d like to schedule on a specific day or time for a team of 10 people or more, we can arrange that! Reach out and let us know what you need.
