Build an efficient content machine

Creating a Content Ops Playbook

In this 3.5-hour online workshop, you’ll learn how to create a data-driven playbook that guides your people, process, and tools development.

Price: US $400

Payment plans available, including Affirm.

“The worksheet and clear instructions on how to replicate one’s own playbook was invaluable and I cannot wait to do it. So many useful things in there that will definitely help to smooth out processes for my team.”
Carrie Nay
UX Writer, ResearchGate

Sign up one person or a whole team

Thursday, February 1

9:30 am to 1:00 pm PST (San Francisco)

11:30 am to 3:00 pm CST (Chicago)

12:30 pm to 4.00 pm EST (New York)

5:30 pm to 9:00 pm GMT (London)

Get notified when new sessions are added.

Get content ops up & running

Build a foolproof playbook

Learn how to conduct interviews, map your progress, and create an action plan to implement in your company right away.

Improve content collaboration

Align on roles, responsibilities, and production workflows to streamline content governance from kickoff to ongoing maintenance.  

Establish a strong foundation

No matter the size of your company or team, you’ll walk away from this session with a scalable toolkit for success.

Why take the Content Ops workshop?

This workshop is for...

  • Content designers and UX writers
  • Content strategists
  • Product writers
  • Senior UX content professionals
  • Leaders looking to streamline or implement content operations within their organization

You’ll learn...

  • What content ops is and what it can do for your company
  • Ways to effectively involve stakeholders early and often
  • How to conduct observations and stakeholders interviews 
  • How to apply qualitative interview data to develop a playbook outline
  • How to create a playbook that increases impact, engagement, and collaboration
Content Operations Playbook

Get to know your instructor


Deiadora Blanche​

Deiadora is a content designer with 10+ years of experience in digital content strategy. A bit obsessed with processes, since 2006 she’s helped companies to establish content ops starting with the meta foundation. Most recently, Deiadora led Coursera’s content design team—from hiring more content designers to developing a content design system.

Details for your session

Workshop format

The workshop includes 3.5 hours of instruction and exercises. It’s a pretty typical format, with lectures followed by breakout practice sessions.

At the end of the workshop, we’ll go through your practice work to share learnings and insights. The instructor will provide feedback and answer any questions you might have about anything we covered.

If you have more questions about workshops from UX Content Collective, please reach out to


Interested in training a team of 10 or more? Get in touch. We’d love to help.

If your team is fewer than 10 people, you can sign up for one of the sessions listed. If you’d like to schedule on a specific day and time for a larger team of 10 or more, we can arrange that! Reach out and let us know what you need.

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Every time we add a new session for Creating a Content Ops Playbook, we’ll notify you straight away.

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