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Proving ROI with Content Testing

Proving content ROI starts with the right insights. In this hands-on, 3-hour workshop, you’ll learn how to apply qualitative and quantitative content testing methods — and translate results into real business impact.

Standard price: USD $250.00
UXCC students: USD $250.00 $212.50

Next session in your local time:

Meet the presenter

Patrick Stafford

Patrick is a cofounder of the UX Content Collective. He is a former Lead Digital Copywriter for MYOB, the largest accounting software provider in Australia.

He hosts the “Writers of Silicon Valley” podcast.

"It was very well-paced for a 3 hour workshop. Patrick was very knowledgeable and passionate."
George Martin
Content Designer, giffgaff
"This session gave me tools on how I can measure the success of content and then share the results."
Jacqueline Hansen
Jacqueline Hansen
UX Content Designer, State Farm

Proving content ROI is easier than you think

Whether you’re writing on your own or your strings are dynamically generated, testing their impact is never optional. Understand how and when to use various testing methods to demonstrate value through UX writing and content design.

About the workshop

What do you leave with?

Who is the workshop for?

What happens at the proving content ROI workshop?

Live, remote workshop

Join fellow content professionals anywhere in the world, no travel required.

Learn Web Content Accessibility Guidelines

Get the full recording

Can’t make it live, or just want to review? You’ll get access to the full replay after the workshop.

Fundamentals of Support Content Certificate

Earn a certificate

Show off your new skills with a certificate of completion.

Hands-on exercises

Practice with interactive, real-world scenarios.

Book a proving content ROI workshop with your team

Uber
HSBC
Slack
CVS Health
Palo Alto Networks
Google

We can work with you

Interested in a session with your team? We can organize a private session, including custom exercises based on your work - and even combine this workshop with other training or self-paced courses. Get in touch and we'll upskill your team in no time.

Proving ROI with Content Testing Waitlist

Download the syllabus & get notified of new workshop dates!

Every time we add a new session for Proving ROI with Content Testing, we’ll notify you straight away.

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