Workshop waitlist: Activating UX Content with Poetics
Establishing a brand voice is only the first step – to become a wizard of voice and tone, you need to develop the ability to modulate your tone of voice. Attend this workshop and learn how to:
- Create deep, nuanced shades of tone that accommodate a product’s end-to-end experiences
- Explore the gradation between and beyond the hallmark tone definitions of polite, helpful, friendly, supportive, etc.
- Assess the sonic qualities within units of language
- Study poetic prose to find hidden meanings, implications, and associations within product content
- Effectively communicate ideas and rationale about tone of voice
- Incorporate tone considerations into conversational experiences like chatbots and voice interactions
Duration: 3 hours (online)
Level: Adv beginner to intermediate
Made for: Content designers, product marketing, and product managers